wordpress

02
Jun
2010

What Would YOU Pay?

What would YOU pay for a WordPress theme designed to bring you in multiple streams of income?

Let’s get specific.  Take a look at this JPEG image in a new tab in your browser:-

http://www.frankhaywood.com/wordpress-design01.jpg

Is that nice, or is that NICE?

It’s been designed especially to allow you to review products, build your mailing lists and promote multiple products as an affiliate.

And at the moment it’s just a design, but it’s currently being sliced and developed into a WordPress 2.9 theme (and planned to be converted later into a WP 3.0 theme with custom menu support).

You want?  I know I do, and I can’t wait to get it online onto one of my blogs – I am REALLY excited about it.

Now I’ll be totally up front with you about this.  I outright STOLE the idea for this theme from the brilliant Jimmy D Brown.  Until recently he used to supply a theme similar to this (only not as good looking) for $27.

He’s now “retired” his version of this theme along with some other of his smaller products as he’s moving into bigger ticket items like coaching.

You can no longer buy it from him, although I was very tempted to pay him $97 in return for resale rights, but I decided to go one better and have my own designed instead.

And what you see after countless fruitless hours of searching for a good designer and hundreds of dollars later is the result.

It’s not ready yet.  I estimate there’s still at least a couple of weeks work to turn it into a WP theme to my standards – I want multiple “sidebars”, and when the final version of WP 3.0 comes out, custom menu support.

If you used this together with my “WordPress AutoResponder” and “Subscribers Only” plugins (nickel sale still running), it would be an awesome combination, and I don’t use awesome lightly as it does get overused nowadays doesn’t it?

So, going back to my original question.  What would YOU pay for a theme like this one?

Or put another way – what should I charge for it?

$27?  $47?  It’s what I would consider a premium WordPress theme, and they typically go for $75 or more licenced to a single site.

Well, I haven’t decided, after all it’s not ready yet.

And as it’s not ready, how about if I offered it to you on pre-order?

How about if I offered it for…

$10

But only for the first 75 people.

Does that sound reasonable to you?

For your money you’ll get access to your personal download page (courtesy of SmartDD), and when the theme is completed, I’ll send you an email and your zipped theme will apear on your download page.

Now I know you might be thinking WHY am I doing this?  Why don’t I just wait until the theme is complete, and then release it for a much higher price?

Simple.  It’s another thank you for continuing to be a subscriber.

That’s why I also run nickel sales – just to say thank you for being there.

Okay?

So tomorrow afternoon I’ll let you know where the first 75 people to get there can pre-order for just $10 for a multi site licence.

Let’s say 2.30pm GMT (9.30am EST).

I’m sorry if you don’t get there in time tomorrow, I will offer it to you for $27 at a later date before setting the final price so it won’t be the end of the world if you miss it.

-Frank Haywood

Posted by Frank Haywood in internet business, software
01
Jun
2010

LIVE – Subscribers Only WordPress Plugin

The nickel sale for the Subscribers Only WordPress plugin is now LIVE starting at $6.97 and you can get to it here:-

OFFER CLOSED

The price will rise by 5 cents with every sale, so the sooner you get to it the lower the price you pay.

-Frank Haywood

Posted by Frank Haywood in internet business, software
31
May
2010

Subscribers Only Plugin Nickel Sale Back One Day

After having had it pointed out to me that today is a national holiday in both the US and the UK and that many people are away for long weekends, I’ve decided to put the nickel sale for the “Subscribers Only” plugin back by a day to Tuesday 1st June at 6.00pm GMT (1.00pm EST).

D’oh!

(Somewhere in the back of my mind I knew it was a bank holiday Monday here in the UK.)

I know this is going to upset some people as it always does no matter when I run a nickel sale or do any kind of launch, and I’m sorry, but I’ve decided it makes more sense to put it back to Tuesday when more people will be around.

This will still exclude a lot of my UK readers as it’s a holiday week in the UK (school half term) and a lot of people will be away for the week, but “them’s the breaks”.

Because I don’t have a job and so I’m largely not controlled by the clock and events that affect most people (apart from the school runs), I tend to live in my own little time zone where things like holidays happen when I want them to happen and not when an employer (or even a local school) does.

So I just lose track sometimes of what’s going on, especially when it comes to things like national holidays that aren’t Easter or Christmas.  Ahem.

So, sorry again, enjoy your day and I’ll see you tomorrow.

-Frank Haywood

Posted by Frank Haywood in internet business, list building, software
29
May
2010

WordPress Plugin Nickel Sale – Subscribers Only

UPDATE: I’ve put the opening back to Tuesday 1st June at 6.00pm GMT (1.00pm EST) – see this post for details.

Following on from the very popular WordPress AutoResponder plugin (WPAR) I released last month, I now have another plugin that is both great as a standalone plugin but also complements WPAR perfectly.

It’s called “Subscribers Only”…

(BTW, there’s a new version of WPAR now available – v1.3.3 – which you can go download from your personal download page.  We hope that we’ve now fixed the niggling little problems that a few people were having and that it’s stable for everybody.  We’ve also added a couple of extra features too.)

While WPAR makes it possible for you to easily gather subscribers on your blog(s), this new plugin virtually forces people to become WordPress subscribers.

Note the subtle difference in terminology here.

WPAR subscribers are people which have requested to join your blog mailing list and will be sent email messages on a schedule you set and also allows you to send out broadcast emails.

WordPress subscribers are people who join your blog using the built in WordPress sign up page.

(You can tell WordPress to only allow people to comment on your blog if they’ve first joined up.  You’ll find this under “Settings >> Discussion” in your WordPress admin panel.)

Okay?  See the difference?  WPAR subscribers and regular WP subscribers.

So what does this new plugin do?

Well, it’s called “Subscribers Only” and what it does is it hides parts of pages and posts and shows non-WP-subscribers a message that they need to subscribe in order to read the content.

This is DYNAMITE.

Imagine this.

You write a post or a page that explains how important it is to do something – the WHY – but then leave out the crucial bit that explains the method of doing it – the HOW.

All they see is a message saying something like “This content is for Subscribers Only”.  Get it?

The only way that people can read that missing content is if they follow the link and join as WP subscribers, then once they’re logged in they can see it all.

Do you see the power of that?

How about making it a little bit more powerful and more persuasive?

Well, we’ve also made a change to WPAR so that you can now tick a box to say that any new WP subscribers also get automatically added to WPAR.  (Any new WPAR subscribers already get automatically added as WP subscribers.)

So the moment a visitor to your blog reads a post with some missing content and subscribes to be able to read it, they also get added to your autoresponder sequence.

In fact you can just point people to your WPAR sign up page or sidebar box, and they will automatically get added to both WPAR and as regular WP subscribers.

Do you see why I say this is DYNAMITE?

Every single WordPress post you make can now be a source of new subscribers.  You don’t really need to write an ebook to give away in return for a name and email address, you can just blog and hide some of the content.

You can even go through some of your older posts that you know get search traffic and amend them, removing key information that can only now be seen by subscribers.

Okay, that’s enough explanation I think.  This will become part of the PluginGreat.com premium plugins, and will eventually be sold for $27.

But before that, I’m holding a nickel sale so you can get it at the lowest possible price.

UPDATE: On Tuesday 1st June at 6.00pm GMT (1.00pm EST), I’ll be kicking off the nickel sale here on this blog.

***WARNING***

A nickel sale I did a few months ago went a bit pear shaped as the autoresponder service I was using failed to send out the email until nearly 2 hours after it was supposed to go out.  Many people were left waiting for it but didn’t get it until many sales had already gone through, and so didn’t get as good a deal as they would have done.

So my advice is, if you want to be one of the first to grab it and get it at it’s lowest price, keep an eye on my blog.

Regardless of whether or not the email is sent out on time, if you hang around on my blog at start time, you’ll see a post appear with the location of the nickel sale.  Okay?

That’s how lots of people got in early last time.

-Frank Haywood

Posted by Frank Haywood in internet business, list building, software
30
Apr
2010

WordPress AutoResponder Plugin Now Live

Sorry, I’m late, I got stuck while out and only got back a few minutes ago.

The Nickel Sale for the WordPress AutoResponder Plugin is now live and the link you’re after is:-

NICKEL SALE CLOSED

Posted by Frank Haywood in internet business, list building, software