Imagine there’s a big steel ball, it’s as big as you, and it’s incredibly heavy. It’s so heavy that it won’t roll on the slightly uneven ground underneath it. It’s just completely stuck.
Most people give up and walk away. They’re the 98 percenters who will forever be the employees.
The other 2 percent try to push the ball anyway.
Three weeks later, yet another beautiful island is all the talk on the radio. People are having a fantastic time there, and it sounds almost too good to be true. But you can’t risk missing out, and it’s only an extra month away. So you change course.
But two weeks later…
You get the picture? Long before you arrive anywhere, you’re out of supplies and you’re dead in the water.
Pick a destination. Point your boat at it, and keep going until you get there.
Remember in an earlier post I said that 18 months ago I didn’t have much of a clue, and I certainly didn’t have a mailing list. Okay, I had a few people I’d gathered together, but there were so few I don’t count that as having the kind of list you’d call a list.
I then started list building about 15 months ago, maybe a little less. Here’s the screen shot that I’ve just taken inside my Aweber account.
You may have noticed that I’ve changed my blog theme to something more simple to aid readability. I’d recently had it revamped and I’ve decided I’m not sure I liked it as much as I thought I did.
I think this is far easier to read than the other theme, but I’m still not completely sure about this either. Who knows? I may change it again…
I really could have done with some supervison when I first started. I had lots of false starts (wasted a lot of time), and I made lots of mistakes (not such a bad thing as you might think) and didn’t really know what I wanted at the end. I had no definition.
Another one of my friends says “begin with the end in mind” – if you know what you really want and have a clear definition of it, then it affects the way you do everything. You feel excited, invigorated and motivated.
