Update: The sale for the Dynamic Retargeter plugin for WordPress is now live at just $17.00.
The plugin helps you to move visitors to your WordPress driven sites through the different stages, from first time visitor, to prospect, to customer, and then to repeat customer.
It does this by presenting different content depending on which stage they’ve reached in your site flow.
So for example, you may at first display them with an optin form, and then when they subscribe and become a prospect, you can show them a discount coupon or other special offer that’s only open to subscribers.
As they take up each offer, you can move them through as many different stages as you want, and at each stage show them different content.
There are three built in trackers, but you can add unlimited amounts of your own trackers, and associate content with each tracking group as they move through the flow you’ve decided on.
This could be a simple visitor to prospect pathway, or something more complex and changing.
For example, let’s say they follow a link from your home page to another page which tells them about a particular product you’re selling. As they follow that link, you can ensure they get cookied and added to a particular tracker.
Then just like FaceBook, Amazon or eBay (they all do it), when they revisit your site they’ll automatically see your ads for that product. They’ve already shown and interest in it, so instead of just giving them random ads and hoping for the best, you also get to show them targeted content and a reminder of that product.
If you put two and two together you’ll see that this plugin can be used with the last plugin I released (the Recently Related plugin) and between them steer your visitors to the conclusion you desire. 😉
o Encourage returning visitors to become a subscriber.
o Make offers to subscribers e.g. coupon code or discounts.
o Provide links to downloadable items available only to subscribers.
o Promote other products and upsells to known buyers.
o Track returning visitors, subscribers, customers and more.
o Customizable cookie length.
o Add text, images, video and more to your content.
o Works with any autoresponder / optin software or service.
o Automatically move subscribers into different trackers.
o Simple link tracking means moving your subscribers is easy.
o Display content in widgetised areas with custom widget.
o Display content in posts and pages with TinyMCE button / code.
o Install the plugin, amend a few settings, and choose your messages.
o Uses WordPress WYSIWYG editor (TinyMCE) to add your content.