Chronic Buyers Syndrome – Is This You?

You get an email about the latest greatest new thingy.  You buy the low cost product or register for the freebie, and then you decide you MUST buy the one time offer that comes with it.

You really can’t afford to miss out on it as you’ll be missing out in your education, and you’ll fall behind and won’t be able to keep up with what other people are talking about online. I understand that, those are good reasons to buy in some niches.

So you take a quick look at the freebie, and then you read the first few chapters of the ebook or watch the first couple of videos, and then you get bored.

Then another email comes in the next day, and off we go again!

The act of buying for many people is the temporary satisfaction of that need to feel they’re doing something to get closer to their desire of having an internet business.

But really, it’s the complete opposite.

The more you learn, the more you’ll suffer from inaction.

Why would that be so?


You’ll start to suffer doubts and fears because you learned you should do it this way in this ebook you read, and that you should do it that way in a video you purchased.

Which is right? What should you do? One of those must be a waste of time, the other one is the right way, the secret you need to know.

So you do nothing, waiting for that extra bit of information that will support one method or the other.

In the meantime, you’re distracted by another email about some other method to “crank out cash faster than a rabbit on steroids”.  What nonsense.  What’s worse is, you know it’s nonsense. But it doesn’t stop you having a look does it?

And while you’re doing that, you’re doing nothing…

It’s a crying shame that 98% of people spend their time doing nothing.

They spend their limited time buying all sorts of unrelated stuff they quickly lose interest in, and wander from site to site, sure that sooner or later they’ll find the secret to making big money online.

You already have that secret. I’ve just given it to you, but here it is again in case you missed it.

#1 – Create a product.
#2 – Write a sales page.
#3 – Get some visitors to it.

-Frank Haywood.

Posted by Frank Haywood in internet business

Just In Case You Were Wondering…

…about the power of blogging.

Today (18th January 2008) Michael Cheah linked to one of my blog posts.

I know that because WordPress has been designed to tell you when incoming links are coming from other blogs, and also where they’re coming from.

So of course, I took a quick look at Michael’s blog, and immediately found something I liked.

Here’s a link to his post about left brain / right brain usage. Very interesting, it looks like I’m a right brainer although it flipped a couple of times to left brain.

In case you wonder if the image changes direction every so often, my wife stood next to me and insisted it was going anti-clockwise most of the time, even though I could see it going clockwise most of the time.

But that’s not the point of this post.

The point is, if you blog regularly (at least once a day), and link to other peoples blogs, then you will almost certainly get the owner coming to take a look, and even links back and mentions like the ones above.

And what do links mean? Altogether now…


Next, advertise your own products in the sidebar by linking to them, just like I’ve done, and you’ll either get sales or sign-ups or both.

Stop wondering, and start blogging.

(BTW, anyone want to know how to set up a blog properly? Coming soon…)

-Frank Haywood

Posted by Frank Haywood in internet business

Personal Coaching Programme – part 2

I promised an announcement today about my coaching programme, but rather than just jump in with both feet, I thought I’d take the time out first to explain a few things.

I’d like you to see where I’ve come from and how I’ve managed to do it in a very short amount of time.

If you follow what I’ve done in the same way that I’ve followed in the footsteps of others before me, then you’ll achieve the same benefits. It’s as simple as that.

First though, I think it’s important you know what the four key elements of my coaching programme will be, and why by following what I’ve done, you’ll be set on the road to success, but in a far shorter time than it took me.

Notice I’ve said you’ll be on the road to success. No hype here, just the truth. I could have said something like “follow my footsteps and make incredible amounts of money faster than you would have believed possible!”, but that’s just not my style.

And it’s really not necessary to do that either. You can see through fluff like that just like I can, and it’s insulting to read isn’t it?


Based on MY experience and research, the four key elements to a successful online business are:-

1) Product Creation.
2) Traffic.
3) List Building.
4) Automation.

Inside each of these are other lesser items which are still important, but these are really the keys to anyones success. For instance, inside product creation and even before the actual product creation takes place, is market research. After all, it’s no use creating a great product if no-one wants it.

Each of these four elements interact with each other at different levels. For instance, you can automate the first three elements. Or you can use your list for market research to feed product creation, and then sell the product they want straight back to them.


Now let’s take a look at where I was 18 months ago in the Summer of 2006. No product. No list. No clue. No nothing…

I had an idea of what I needed to do, but no real proof. I’d spent the previous 12 months fighting through all the crap about “how to make money online”.

And I didn’t know where to start. I had the idea of SmartDD niggling at me as I could see the gap in the market where other products didn’t fit the bill. But how to get started?

Things changed for me in August when I bought a ticket to go to a marketing seminar about 10 miles from where I live, in September. My wife was flabbergasted. She knew how wary I was of events like this, but I could see no immediate way forward without taking a chance and attending.

There I met some people who were just like me. Some had products, some didn’t. Some had lists, some didn’t. But we all had the same intent to succeed online.

There I met a whole bunch of people, some who became friends I talk to daily.

I also signed up to a… wait for it… coaching programme.

It cost me $6,000, and was the best money I have EVER spent. Even better than the $6,000 that I’d spent buying stock a couple of years or so before, and that I turned into $36,000 in six weeks.

The coaching really has meant that much to me, and accelerated my learning to the point where I actually KNOW what I’m doing, and what will work and what won’t, what the benefits and pitfalls are, and why.


It still isn’t as good as it should be. Because what their programme does is to teach general marketing methods. There’s no step by step detail to follow, and that’s what I really needed, and I’m sure that’s what you want too.

There’s been nobody there for me to turn to that was prepared to get close enough to what I was doing for them to say “do this, do that”, and that’s what I was after. (I did get some of that, but from my mastermind group, not directly from the coaching programme.)

What I’m going to be doing differently is show you exactly what it is you need to do, every little step of the way.

When you have me taking you by the hand and explaining every little detail, how can you fail?

My promise to you is (and I don’t make promises lightly), that at the end of 60 days, you will have created at least one product, have an autoresponder and a web site set up, and know how to drive traffic to it.

Maybe even more importantly, you will also know what not to do. I see plenty of web sites with the same mistakes being made.

Here’s a good example… confusing the buyer.

I see sites that on a single page try to sell something, try to get a buyer to sign up to a mailing list, have links off to other products, and worse still have AdSense running as well.

What do you think the outcome is of a mess like that?

Don’t get me wrong. In some cases it’s appropriate to have a centralised site such as a blog (like this one), but you shouldn’t try to directly sell off the main site. Send your traffic to the sales page for your product.


Once you know how to do the right things your success is guaranteed. And I’ll show you what to do, step by step.

On Tuesday the 18th of December at 9.30 EST, I’ll give you a link to the home page of my coaching programme. There you’ll find all the detail of the programme and be able to sign up.

There will be NO HYPE on that page.

This is your chance to start 2008 with a plan, and the proper learning you need to begin your successful internet business.

It will be the best money you have ever spent.

Tomorrow, I’ll give you more detail, and explain the marketing funnel and how it will work for you.

On Sunday, I’ll show you a video inside my Aweber account. Remember I said 18 months ago I didn’t have a list? Well 15 months ago I started building one, and about 11 months ago I realised how vitally important it was to build a list as quickly as possible.

On Monday, I’ll explain why lack of focus is killing your chances of success, and what you can easily do to fix that.

On Tuesday, well… you know what happens on Tuesday.

If you don’t want to miss any of these posts, then I suggest you sign up to my blog post notification list. You’ll find the sign up box at the top right.

Until tomorrow…

Posted by Frank Haywood in internet business

Personal Coaching Programme

After many requests for help I’ve received from people over the last few months about how to set up their sites, how to create a product etc., I’m finally able to offer a coaching programme.

On Friday 14th December I’ll make a further announcement as to how you can sign up for coaching with me.

This will be a little different to the usual “run-of-the-mill” progammes as you’ll be getting direct access to me via Skype or phone. And I’ll also expect you to be open to doing other projects with me under my guidance.

It will be a 12 month programme, although you will have at least one product and web site at the end of the first 60 days intensive coaching. There’s no reason why you shouldn’t have at least two products and web sites, and you’ll soon learn how you can create one per week with ease.

The focus will be on market research, product creation, traffic, list building and earning lots of money.

Due to the very personal nature of the coaching, you will be one of only 10 other people that I’ll be working with. I don’t believe I can offer the kind of attention you need to succeed with any more than that.

More details will be announced on Friday.

Please leave a comment with your thoughts.

Posted by Frank Haywood in internet business