Frank Haywood

28
Jan
2008

SmartDD v2 Now Live

The new version of my digital delivery solution SmartDD (v2.00) is now “out there” and available for download. V2.00 introduces a number of new features, with many “under the hood” changes to pave the way for future enhancements we have planned.

There have been a number of downloads over the weekend, and so far no real problems. I’ve created the first of the videos – how to upgrade from an earlier version – with more to follow.

I’ll run through the basic usage of SmartDD first, and then go into how you can turn any web site / template into a database driven shopping cart just by pasting in a few lines of code.

Please be patient while I build each of the videos in the set.

The free version of SmartDD is still at v0.98, and I now intend to release a free version of v2.00 limited to 5 products in the inventory. This is still very useful if you’re just starting out as you can install multiple times on different web sites to handle the individual products.

I’ll also be releasing the v0.98 (slightly tweaked) full version, upgraded to v1.0 of SmartDD Lite. This will be a master resale rights product, completely unrestricted, that you’ll be able to give away or sell yourself.

You’ll be able to embed your affiliate ID inside SmartDD Lite, sell or give it away, and if the person who is using your copy decides to upgrade to v2.00, you’ll receive commission on the sale.

Watch out for that, I’ll announce it in the next 2 weeks.

-Frank Haywood

Posted by Frank Haywood in internet business
28
Jan
2008

Chronic Buyers Syndrome – Is This You?

You get an email about the latest greatest new thingy.  You buy the low cost product or register for the freebie, and then you decide you MUST buy the one time offer that comes with it.

You really can’t afford to miss out on it as you’ll be missing out in your education, and you’ll fall behind and won’t be able to keep up with what other people are talking about online. I understand that, those are good reasons to buy in some niches.

So you take a quick look at the freebie, and then you read the first few chapters of the ebook or watch the first couple of videos, and then you get bored.

Then another email comes in the next day, and off we go again!

The act of buying for many people is the temporary satisfaction of that need to feel they’re doing something to get closer to their desire of having an internet business.

But really, it’s the complete opposite.

The more you learn, the more you’ll suffer from inaction.

Why would that be so?

Well…

You’ll start to suffer doubts and fears because you learned you should do it this way in this ebook you read, and that you should do it that way in a video you purchased.

Which is right? What should you do? One of those must be a waste of time, the other one is the right way, the secret you need to know.

So you do nothing, waiting for that extra bit of information that will support one method or the other.

In the meantime, you’re distracted by another email about some other method to “crank out cash faster than a rabbit on steroids”.  What nonsense.  What’s worse is, you know it’s nonsense. But it doesn’t stop you having a look does it?

And while you’re doing that, you’re doing nothing…

It’s a crying shame that 98% of people spend their time doing nothing.

They spend their limited time buying all sorts of unrelated stuff they quickly lose interest in, and wander from site to site, sure that sooner or later they’ll find the secret to making big money online.

You already have that secret. I’ve just given it to you, but here it is again in case you missed it.

#1 – Create a product.
#2 – Write a sales page.
#3 – Get some visitors to it.

-Frank Haywood.

Posted by Frank Haywood in internet business
25
Jan
2008

The Big Secret

I’ve received an email this morning bringing up the point about “how many techniques that have been taught in the past no longer work”.  It further goes onto say that’s why I should be involved in the newest methods.

I disagree.

A “new” method introduced 6 months ago probably didn’t work then either, or if it did, it had a very short life span as it became widely adopted and then abused.  And todays “new” method won’t work tomorrow for the same reason.

The methods that do work reliably and consistently year after year are no secret and are tried and tested, it’s just that many people think that there is some extra “secret” that they don’t know about, and if only they did it would make all the difference.

So…

Okay, you want THE secret?  The ONE thing that will make a difference?

It’s you.

Look at the top of the screen.  It says “Product Creation, Traffic, List Building, Automation = Internet Business”.

There’s your secret.  That and don’t bullshit people.

I would add to that list “building a relationship with your customers”, but that really comes under list building, and so does copywriting.

If you spend a few hours creating a product that you would buy yourself, you now have something to sell.  Once you have something to sell, you can put up a sales page and start getting traffic to it.  When you have people looking at your product, someone will buy.  You can then build a mailing list of prospects and buyers that like what you have to say and you now have customers.

You automate that entire process, and you now have a business.

That’s the entire “secret”.

Anything else is largely irrelevant.

Sure there are techniques to all of these topics, but you don’t need to learn them to get started.  You’ll pick it up as you go along.

The important thing is to get started, and stop chasing after the “newest thing”.  Let the secret chasers do that while you pull your finger out, create a product, and turn your expensive hobby into your lucrative business.

-Frank Haywood.

Posted by Frank Haywood in internet business
22
Jan
2008

Imagine This

This morning, while getting ready for school, my 6 year old son once again tried to get a day off. He went up to my wife and said…

“Mommy I should stay at home today to help you.”

And then with a straight face…

“I want you to think about what that would be like.”

You may think ‘okay no big deal’, but my wife spotted it and came and told me straight away what he’d said, and I was immediately impressed – I’m very proud of him.

Whether he knew it or not, he’d engaged one of the key methods in getting people to do what you want.

He effectively told my wife to imagine him being at home with us today.

Here’s the thing. When people engage themselves in an idea by imagining their situation, it primes them for accepting that as a reality.

Example:

In the early 80’s, homeowners in Tempe, Arizona were primed in two different ways about receiving cable TV. The first group received some information together with a survey in their home by student volunteers.

They were presented with plain facts about cable TV centred around more entertainment coming into the home, saving people the time and money and hassle of them going out.

The second group received the same information, but in a subtly different way.

They were asked to “Take a moment and imagine how cable TV will provide you with a broader entertainment and informational service… Take a moment and think of how, instead of spending money on the babysitter and gas, and then having to put up with the hassles of going out, you will be able to spend your time at home, with your family, alone, or with your friends.” (Source “Made to Stick” – Chip and Dan Heath.)

A month afterwards, cable TV arrived in the area. When the take up of subscribers was analysed, it was found that group 1 took up cable TV at the same rate as those people who had received no information whatsoever about it – around the 20% mark.

But group 2 subscribed at a whopping 47%, more than twice as many people, just because they were asked to imagine owning it in the first place.

Imagining something to be real gives it a higher probability of it becoming a reality.

Now, I’d like you to take a moment and let the potential of that sink in.

Okay?

And now I’d like you to take another moment and look at your surroundings.

Everything you see around you was once a thought in someone’s head. They used their imagination to create it, and then later it became real.

Things only become real when you take action to make them so, but the first step is to imagine your new situation.

So why not go for it?

Spend some time imagining where you’d like to be 12 months from now, and then write it all down.

Pin it to the wall and declare it to the world.

Make a plan. It might be to run your own internet business…

Then take your first step towards making it real.

-Frank Haywood

Posted by Frank Haywood in internet business