A couple of weeks ago I ran a promotion for something of which a handful of people thought was a bad deal. I think it was more of a case of it insulting their sensibilities than a bad deal.
I had a small amount of criticism.
A lot of people bought it.
I’ve been downloading more of the material today (I’m up to 2.8GB at the moment) from the 365 PLR (Private Label Rights) items, and I’ve been spending a little time browsing through it.
I have so many product ideas now, I don’t think I’ll ever have to engage my brain again on that front.
This is a GOLDMINE. And I know even as I write that, some will say “no it isn’t, it’s trash”.
I completely disagree.
Purely from an ideas point of view, it’s worth the piffling $27 I paid for it.
And the bulk of this material is Private Label Rights. That means that within reason, I can do what I want with it. So I can take the autoresponder package that’s in there, rework it and sell it as my own.
Or I can take one of the many marketing ebooks, use it as a base point, and write my own. Many successful marketers have done just that.
Here’s an idea for you.
Search through the material until you find something you know about and it’s a subject matter that you know your target market will be interested in. Read what’s been written, validate the material to check to see if it’s relevant and write your own version, correcting any inaccuracies and bringing it up to date.
While you’re doing that get an ebook cover made, or do it yourself if you know how.
Next, set up a squeeze page – that’s a page that requires a name and email address. The deal is, if people enter their name and email address and agree to receive emails from you, you’ll give them a copy of your new ebook.
Finally, start moving traffic to that page and watch your list grow. If you don’t know how to get traffic, here’s a few realistic ideas.
o Join a free traffic exchange.
o Create a blog with no adverts on it other than your free ebook, and then start making relevant comments on similar blogs. Make a post on your blog on your target topic every day for 30 days, then 3 times a week thereafter.
o Buy a solo ad in a relevant ezine. Around $60 should buy you a mailing out with your offer to about 20,000 opted-in email addresses.
o Sign up to a giveaway and give your ebook away in return for a sign up.
Okay there are lots more ways to get traffic, and I’ll cover them in another post if you want me to.
Here’s the cruncher.
You have next to NO competition.
Only 1 person in 100 will do anything about this. Of those, only 1 in 100 will get as far as re-writing an ebook. Of those, only 1 in 100 will use a traffic method to start building their list.
That’s ONE person in a MILLION will actually start building their list.
Somewhere along the way, the rest will drop by the wayside.
Don’t overestimate your competition. Don’t think they’re better than you.
The fishing is best where the fewest go, and the collective insecurity of the world makes it easy for you to succeed where they will fail. And the bigger your goal, the fewer people will pursue it, making it even easier for you to achieve. There’s less competition for the bigger goals.
If you’re an eternal Newbie, now’s a good time to shake off that N-word and become a player. Not tomorrow, today. Now.
If you haven’t already bought this bundle, then go and get it now, and do as I’ve suggested. Don’t let anything distract you. Break the task down into smaller goals if you need to, and reward yourself for each achievement.
In a week or less, you could be building a mailing list just by taking a little bit of action each day for the next few days.
Don’t wait until the time is right, because it never will be.
Just start now, and pick up the pieces as you go. That’s one of the defining characteristics of successful people.
Ignore the people who try to tell you there’s only one right way to do things because there aren’t, there’s as many as you can imagine. But NOTHING happens until you take action.
-Frank Haywood
Frank,
A good post as usual. The biggest point for anyone to take away from this is:
“Not tomorrow, today. Now.”
Like Nike says – Just Do It.
Frank,
Using this exact method, I took a PLR ebook, reworded some of it, put some of my links in it and grew my list to over 1000 in the first 3 months of this year!
From that list, I’ve been able to sell $7 and $10 products every week. Bringing in an extra hundred dollars a month, which pays for all my Internet Marketing memberships so far.
From here it’s only profit!
This is great info, and you’re right, only a few people will take the advice and do anything with it!
Best Regards,
Charles
“StayHomeDad”
Frank,
Thanks for the additional tips. I took advantage of your offer the first day you offered it and immediately saw the value of all the PLR and sites which could and should be modified.
Your tips today are right on and hopefully your statistics are right about only 1 in 100 , etc., not taking advantage and sticking with it. for me, I’m going to take your advice here.
Thanks,
Peter Loughlin
http://www.InternetMarketingLens.com
Hi there Frank. I always look forward to all your helpful advice and handy tips, and of course your awesome products.
I was just wondering about something, in the post you mention “If you haven’t already bought this product…” but the link http://www.frankhaywood.com/go/mmofn/ takes you to a download page for a free ebook.
Yes it`s always better when you know what you`re talking about. Then people will come and buy. They won`t buy if you don`t know anything about what you`re selling.
My website is a health & fitness website and it helps me a lot to know what I`m talking about. That way if anybody ask me anything about it I can help them because I know what I`m talking about.
Amin: So many people get all fired up over the latest product launch, buy, and then do nothing with it (been there, done that). It’s far easier to take tried and trusted methods, and just ignore the latest watchamacallit.
Most of the IM products that are released are only for marketers that aready know what they’re doing, and are prepared to put it into action. I’ve spent a lot of money on my education, and quite a bit of it has been lessons in learning when NOT to buy.
BTW, you ROCK!
Charles: Wonderful! It’s that easy isn’t it?
I’ve never done this, but I’m fairly certain that if you take most people who are interested in an internet business, sat them down in an office environment and showed them what to do for your business, they’d pick it up without a problem.
Yet for some reason, you give them a set of instructions in an ebook or on a web page, and they’re incapable of doing it. Indecision sets in when someone isn’t around to tell them what to do and when.
It’s very sad that most of us have been programmed this way from birth, through school, and into jobs.
And yet a little independent thought in the same direction (notice I didn’t say right direction) can work wonders.
There are lots of ways for people to build a profitable internet business, but most people don’t seem to be able to pick one and stick with it.
I’m really happy that you’re doing this and making it work for you.
I’ve been watching your blog on and off, and I’ll shortly sign up to it. 😉
Peter: I used to look around at what was going on online and think how hard it must be to do everything that was being said.
After a long hard education, the truth is you only need to follow one path, as long as it suits you. And sticking with it.
Valda: If you read the ebook, there’s an offer at the end. A pretty good offer I think.
William: I know what you mean. 😉
-Frank