Making PLR Pay

Just how hard is it to turn PLR into PLR (private label rights into “producing lotta riches”)?

Well, if you’ve never done it you might be forgiven for thinking that it can be very hard. After all, you have to be a bit of a writer – don’t you?

No, I don’t think so. I think it’s perfectly possible to do it well if you can speak normally. You can speak normally, can’t you? You really *don’t* need to be a good writer.

Here’s the thing: Private Label Rights materials pay off, because they do what most of us are not good at doing. They get us started. It’s a big task to start with a blank page and try to think of things to say. That’s a big task even for professional writers! They have a fancy name for when they can’t do it – “writer’s block”.

The fact is that most people find it easier to look at what’s wrong with something that already exists. Then they can change it, bit by bit. Finally, they have a complete article, or product, ready to sell. Let me give you a little test, to prove it to you.

I want you to read the next few lines and *in your head* work out how you could say it better. Actually say it to yourself in your head – or even out loud if you prefer.

“When time comes to making a whole bunch of money but you cannot think what it is you should do to do it, you should spend some time on your own to think about what it is you should do and then you’ll come up with a plan to do it.”

Go ahead – fix that in your head. You don’t have to type anything.

Did you actually try that little exercise? Did your version sound better than mine? It should – mine was awful. Deliberately awful, but still awful.

So, what’s the point I’m making?

*You* just edited and fixed an entire paragraph.

How many paragraphs do you think you have to edit and fix to get a full article all spruced up? It could be as few as 8 or 10.

It’s really not as hard as you think, is it? Here’s where human nature comes into play. If I tell you to edit 600 words that sounds like a lot. If I tell you to edit 10,000 words your brain will flip! 10,000 is a *lot* of words. But the reality is that you don’t edit 10,000 words. You edit a few at a time. So instead of thinking about editing a full article, or ebook, think about editing just 1 sentence.

Honestly, doesn’t that sound a lot better? A lot easier, too?

You see when you’re faced with a big task, you really can’t do it all at once. But for so many of us our brain thinks that we *have* to do it all in one go. But because we get to make the rules, we can take 2 goes – or 50 if you want.

Will it take longer doing it that way? Well, not really, because if you get overwhelmed by the full job you’ll never do it – so it will take forever. And just the fact you won’t feel stressed out should help you work faster too.

If you have some plr articles sitting around, gathering dust, here’s a suggestion for you.

1) Commit to editing 1 article.

2) Allow yourself the luxury of editing *only* 1 sentence a day. This is a strict rule! Do not do 2 sentences, even if you feel like doing it. Do 1 sentence and then save your article, ready for tomorrow. Strictly 1 sentence a day – no cheating!

3) Each day, open your article and continue where you left off. Edit another sentence. On some days it might take you literally 15 seconds to make the changes. Nobody on this planet is so short of time that they can’t find 15 seconds.

4) As you continue, remind yourself that you have less to do now than you did yesterday. Each day you have even less to do than the day before. The job is getting smaller every day and you still only have to edit 1 sentence today.

5) When you reach the final sentence, edit it and save your article. Then, look back over the full article and see just how much you’ve edited – more than you thought you could do when you began. And you did it all 1 sentence at a time.

For fun, compare the original article and your edited article. Take some pride in the fact you did it. You edited an article.

6) Submit your article to at least one of the many article directories.

Congratulations!

But let’s also be realistic here. You wouldn’t want to work at that speed if you had 100 articles to edit. But always, always, start with 1 article and 1 sentence.

My guess is that somewhere along the way you couldn’t help yourself and you edited more than 1 sentence. By telling yourself you were only ‘allowed’ 1 sentence, you made it irresistible to do more. That’s just human nature. So always tell yourself you’ll edit 1 sentence. When you do more – and you will – you can reward yourself for doing better than you committed to.

That’s just a little trick that makes it easier to do the work without freaking out. Here’s another one that might work for you. Let me explain it with a story.

I hate swimming. I mean the mind-numbing up and down, boring repetition. But I love the feeling I get afterwards. So for me I set my target of say 50 laps. Then I count down from 50. In other words every lap I do I have a reducing balance. So in my head I see ahead of me 50,49,48,47,46…

If I count up, it takes ages before I seem to have done any significant numbers. So counting up goes 1,2,3,4,5. Doesn’t feel like much progress, but counting down I know it just keeps getting easier. It’s easier to do 40 laps than it is 42 laps – that’s a given. So my routine just keeps getting easier to achieve. That works for me – try it and might work for you. If you have 12 paragraphs to edit just count down after each one. 12,11,10,9,8 and so on. If it doesn’t work for you just stick with the 1 sentence at a time tactic.

If you’re writing material from scratch it’s really just the same. Commit to write say 1 paragraph and when you’ve done that, stop for the day. I guarantee you that you won’t be able to stop after 1 paragraph most of the time. But the fact you have given yourself permission to do so takes all the pressure off your brain.

To show you exactly what I mean I’ve created a video showing how I edit a plr article live, following these rules. You can view it at

http://www.sublime-products.com/articles/edit-plr/

-Amin Motin

By |July 18th, 2008|Guest Posts, internet business|6 Comments

Terrific Traffic Tactics

Traffic.
Amin Motin
The lifeblood of every website. Without traffic of some kind, your website is the loneliest place in the world. And you’re not going to make much money off it at all.

So how can you get people to your website?

Well, when you start looking into this question you’ll see that there are dozens of techniques, but mastering all of them will send your head spinning.

Let me talk to you about one technique which will not only bring you traffic, but it will also make you some money into the bargain.  It’s called…  Selling PLR.

Huh?

Sell some PLR material. You’ll make some money and you’ll get some traffic, too. This technique works with unrestricted PLR material, so make sure you have completely unrestricted rights before trying this.

Ok, let me put some flesh on the bones here because there’s more to it than just selling a bit of PLR. What you have to do is take note of a basic human habit. The habit is of doing as little as possible. It’s human nature the world over and it’s key to this traffic generation tactic.

You know that many people are basically lazy and don’t go out of their way to look for extra work. And you probably also know that PLR material is popular because it removes a lot of the effort required to get a product up and running. So you combine those two things with your own self-promotion.

In every PLR product you sell put a list of resources somewhere in each element of the package. In the readme.txt for articles, or the appendix of an ebook, for example. In the list of resources make sure you have valuable and useful links, such as for Winzip, or WinRAR, Adobe Acrobat Reader and so on. And then intersperse links for your own products, sites, or services.  Don’t hype them up too much. Just put them in as part of the recommended resources.

By doing it that way you give more credibility to your own sites because they’re not shown as blatant plugs with a mini sales page. They’re shown as what they are, valuable resources.

For anyone with a bit of graphic ability you can go even further. You can edit the graphics you have in the PLR material to put a discreet mention of your url in the footer graphic of ready made websites, for example.

I can tell you right now that of the people who take any action with the PLR material you sell, the vast majority won’t take the time to go through it, edit it all, change the graphics, re-word articles and so on.

In fact many of them won’t even put their own name on any sales pages!

They’re far more likely to put it up as it is, or sell it on to others.  That means that everyone who buys your PLR material is actively promoting you and your sites.

If they sell the material on to someone else, the whole cycle begins again.

You won’t get huge percentages of people turning into customers that way, but you will have a growing network of referral points that will build steadily over time for you. And if you choose something fairly timeless you could be seeing benefits for years to come.

The best part is that you make some money doing it.

Here’s a rough guide for how useful this is for you. Of every 100 people who read this post, maybe (just maybe) 1 or 2 will take some action on it.  They will reap the benefits of the technique.

The other 99 out of every 100 will be the group that ends up doing the promoting for savvy marketers. And they’ll be paying those savvy marketers to do so.

One thing you should absolutely do is provide good value on the sites you promote this way. If you include worthless sites in the resources section you’ll find your credibility drops every time a new person sees them.

You only benefit if you genuinely offer something worth having so don’t be tempted to promote sites with no value to them.

Next time you get hold of an unrestricted PLR package, be one of the .5% that will actually do anything with it and add some suitable links of your own, before reselling rights to it.

And if you really want to turn it up a notch, why not include a list of places where your customers can sell it on easily?

Make it simple for everyone, beginners included, to make some money with your PLR package. They’ll be back for more before you know it and you’ll be getting your sites and services in front of new potential customers.

-Amin Motin

http://www.sublime-products.com/articles/

By |July 1st, 2008|Guest Posts, internet business|1 Comment